10 Best Lifestyle Influencers in Delhi (2026)

The best lifestyle influencers in Delhi in 2026 include Manmeet Kaur (@beautifulfoodie) for family travel and luxury stays, Sejal Kumar for YouTube-first lifestyle, Shalini Passi for art and luxury, Niki Mehra Madan for fashion and skincare, and Shambhavi Mishra for conscious beauty. Each suits different brands, so match the creator's audience to your campaign goal.

Delhi has one of the liveliest creator scenes in the country, and its lifestyle creators cover everything from family travel to art, beauty and city life. This list is in no particular order and reflects the scene as of November 2026. We chose creators who are genuinely based in Delhi NCR, post consistently, and have a clear point of view that brands can build a campaign around. The mix is deliberate: family, luxury, beauty, travel and everyday lifestyle all appear, so you can shortlist by campaign rather than by follower count.

1. Manmeet Kaur (@beautifulfoodie)

Manmeet Kaur is a New Delhi-based lifestyle, travel and family creator, PR and marketing professional and mompreneur. She has a community of more than 1 lakh followers on Instagram, and her YouTube channel has crossed 1.5 crore views. She covers family holidays, luxury hotel stays, festive celebrations and balancing work with a toddler. Her PR background means briefs and approvals run smoothly. She has worked with BMW, Hyatt, Shangri-La, Vistara, Citibank and Pepsi, and is a strong fit for hospitality, travel, automobile, finance and family-focused brands. Her media kit has the details, and brands can reach her through the contact page.

2. Sejal Kumar (@sejalkumar1195)

Sejal Kumar is one of the early names of Indian YouTube, a Delhi-raised creator who studied economics at Shri Ram College of Commerce and turned a hobby channel into a full career. Her content mixes fashion and styling videos, sketches, vlogs and original music, and she has been part of YouTube's Creators for Change programme. Her tone is warm and relatable, which works well for long-form storytelling. She suits fashion and beauty launches, consumer tech, education platforms and youth-focused brands that want an integration inside a longer video rather than a quick product shot.

3. Shalini Passi (@shalini.passi)

Shalini Passi is a Delhi-based art collector, patron and artist who founded MASH India and the Shalini Passi Art Foundation. Wider audiences came to know her through the Netflix series Fabulous Lives vs Bollywood Wives, and her Instagram blends art, design, couture and wellness with a distinctly polished, gallery-like aesthetic. Her presence is about taste and curation rather than quick trends. She is a natural match for luxury fashion and jewellery houses, design and decor brands, premium hospitality and cultural events that want sophistication and credibility in the art world.

4. Niki Mehra Madan (@nikimehra)

Niki Mehra Madan is a Delhi-based creator who describes herself as an all-out fashion and skincare girl, and her feed delivers exactly that alongside travel and light humour. She has appeared in several independent lists of Delhi's leading lifestyle creators over the years, which says a lot about staying power. Her Reels combine try-ons, get-ready-with-me routines and relatable skits. She is a good fit for skincare and beauty launches, fashion e-commerce, festive edits and consumer tech brands that want lifestyle integration rather than a hard sell.

5. Karishma Yadav Bhalla (@pinktrunkk)

Karishma Yadav Bhalla, known on Instagram as Pinktrunkk, is a Delhi native who trained in fashion styling and management before starting a personal blog documenting daily outfits. That blog grew into a full fashion, beauty and lifestyle presence on Instagram, and her content now includes family life as well as style. Her strength is clean, aspirational styling that still feels wearable. She suits fashion and footwear labels, beauty brands, sportswear and home or family brands that want a polished, trusted voice.

6. Shambhavi Mishra (@talksassy)

Shambhavi Mishra runs TalkSassy, a blog and Instagram presence covering beauty, personal style, travel and holistic living, and she has been featured on several lists of Delhi's top creators. Her niche is clearly defined: she focuses on ethical beauty, with an eye for natural, organic, vegan and cruelty-free products, and she also shares motherhood and lifestyle moments. That clarity makes her a sensible partner for clean beauty and personal care, wellness and Ayurveda brands, mindful travel and sustainable labels that need a creator whose values match their own.

7. Ankita Rai (@theankitarai)

Ankita Rai is a Delhi-based creator whose feed brings together fashion, travel, beauty and family life, including content around motherhood. That combination makes her a useful bridge between style and parenting audiences, which is not always easy to find. Expect styled looks, travel diaries and everyday routines with a calm, aspirational finish. She is a good match for women's fashion labels, kids' and family brands, travel and hospitality campaigns and beauty brands targeting young mothers.

8. Shreya Chawla (@shreya_chawla)

Shreya Chawla is a Delhi-based lifestyle creator known for fashion, travel and vlog-style content, and she often collaborates with her twin sister, Saumya, which gives her feed a fun, sisterly energy. Her content moves easily from outfit ideas to trips and day-in-the-life stories. That variety lets brands slot into real moments rather than staged ads. She suits travel and hotel brands, fashion and accessories, beauty and youth-focused consumer brands, especially those that like duo or friendship-led storytelling.

9. Gurleen Bedi (@whaaatislife)

Gurleen Bedi is a Delhi creator whose content sits where food meets lifestyle: street food finds, restaurant and cafe reviews and easy recipe videos, all wrapped in an upbeat city-life feel. She appears in independent lists of Delhi creators for both food and lifestyle, which reflects that crossover. Her format works well for discovery, showing followers where to go and what to order. She is a strong fit for new restaurant and cafe launches, packaged food, beverage brands and food delivery or dining apps targeting Delhi NCR.

10. Sukhneet Wadhwa (@mscocoqueen)

Sukhneet Wadhwa is a long-standing Delhi blogger whose Instagram spans travel, fashion and food, with styling that moves comfortably between traditional Indian wear and Western looks. She has featured in multiple roundups of Delhi lifestyle and fashion creators. Her versatility is the selling point: she can cover a festive ethnic campaign one week and a resort stay the next. She suits ethnic and Western fashion labels, travel and hospitality brands and premium restaurants or dining experiences in the city.

How we chose these creators

Every creator here was picked by hand. We looked at a handful of things that matter to brands far more than a single follower number:

• Consistency: an active, regularly updated profile with a recognisable format, not one viral post.
• Audience fit: a following that genuinely matches the niche and, where relevant, the Delhi NCR market.
• Content quality: clear storytelling, good production and a style that is recognisably their own.
• Professionalism: a visible history of brand work handled with clear disclosures and on-brief delivery.
• Relevance: a reason a brand searching this category in 2026 would actually want to work with them.

No creator paid to be included, and no placement on this list is sponsored. Each name was cross-checked against several independent sources, such as press features, interviews, agency lists and the creator's own channels. We have deliberately left out follower counts and rates, because they change month to month; check the live numbers and ask for current insights before you sign anything.

How to choose the right creator from this list

Start with the campaign goal, not the creator. If you need trust and consideration for a high-value product, such as a hotel stay, a car or a financial product, choose a creator whose audience already turns to them for recommendations in that space. If you need awareness for a launch, a creator with strong Reels reach and a playful format may serve you better.

• Match the life stage: family and parenting brands should lean towards creators like Manmeet Kaur, Ankita Rai or Karishma Yadav Bhalla, whose audiences include parents.
• Match the price point: luxury and art-led brands will find a more natural home with Shalini Passi than with a budget-haul creator.
• Ask for insights: request recent reach, audience city split and age data, not just follower counts.
• Brief properly: share key messages, must-avoid claims, timelines and usage rights up front. Our influencer brief template helps.
• Budget realistically: read what influencer rates in India actually include before you negotiate, and consider whether micro or macro creators fit your goal.

Finally, think beyond one post. Lifestyle creators deliver their best results when a brand becomes part of their routine over a few months. For a wider view of the category, see our guide to working with lifestyle influencers in India, or head to the beautifulfoodie home page to see the kind of family and travel storytelling that works for brands.